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Program

Panel Discussion: Your Brand in the Digital Space

11.15 AM

Panel Discussion: Your Brand in the Digital Space

Lee Aldridge

Chief Brand Officer

Young & Rubicam Group

Dennis Michael Dimos

Creative Director

Monotype Imaging

Jessie Wiley

John Wiley & Sons


Panelists Include:

Lee AldridgeGroup Brand Officer, Young & Rubicam Group

Dennis Michael DimosCreative Director, Monotype Imaging

Jessie WileyJohn Wiley & Sons, Publishers

VerizonSpeaker will be Revealed

An interactive panel discussion hosted by Dennis Michael Dimos, Creative Director of Monotype Imaging, and Lee Aldridge, Group Brand Officer from Young & Rubicam Group. We will challenge the concepts of how your brand exists digitally including:

  • How to enable rich web design and consistent brand aesthetics throughout every digital platform
  • User interface & App design – beyond iPhone to the mass market making your brand consistent
  • The rise and rise of digital publications
  • Debate and discuss the success stories and the horror stories of brands in the digital space

 

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